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Echoes of Elysium
Case Study
Echoes of Elysium
Loric Games · Snail Games
Overview

Mirago partnered with Loric Games and Snail Games to lead the major GTM beats for Echoes of Elysium, an ongoing partnership that began in December 2024. With Snail Games owning day-to-day marketing operations, Mirago focused on high-impact moments: strategy, coordination, and execution across key campaign milestones. We secured hardware partnerships with Alienware, AMD, Nvidia, and Steelseries, ran influencer marketing to drive awareness, oversaw trailer production in partnership with an external agency, and executed a sweepstakes promotion that generated over 150K entries. The game has surpassed 212K wishlists with the campaign still active.

Result
212K+
Steam wishlists and growing
Result
150K+
Sweepstakes entries driven
Result
4
Major hardware brand partnerships secured
Services GTM Strategy Steam Page Trailer Production Partner Marketing Influencer Marketing Sweepstakes Platform Coordination Launch Planning
Echoes of Elysium screenshot
Echoes of Elysium screenshot
Echoes of Elysium screenshot
Echoes of Elysium screenshot
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